Recognize that one? That’s the power of a well established brand. It’s clear evidence that time and money should be spent on developing a logo even if there is no immediate and measurable return. Think of it as a stress-test for your brand recognition. If your logo can survive loosing its Latin character set it’s [...]
The days of accessing the web from just a desktop or laptop are long behind us. With the advent of mobile devices like smart phones and tablets that feature fully capable web browsers, albeit on smaller screens, website owners need to seriously think about how their sites perform on them. The problem is that people [...]
The slippery slope to internet censorship…
While man was walking on the moon, others were busy envisioning the computer networks of the future.
Branding is essential to any business. Your brand creates an impression on your customer before they ever try your product or service. Whether you aim to convey solid dependable reliability or quirky fun and friendly, the quality of your brand will influence the opinion of potential customers before they walk through your door, pick up [...]
Most websites we design these days go on to be built on top of a platform known as a Content Management System. These do exactly as the name suggests, they allow a site owner to manage the content of their website. But what do they really do? I mean, what’s their purpose, and more to [...]
Your blog not performing as you expected? You’re probably making one of these common mistakes. 5. Don’t hide it away Want people to read your blog? Want to build a community of interacting prospects dying to hear about your next product release? Well, consider telling them you have a blog. Obvious right? Not to everyone. [...]
It’s important to make the right choice when it comes to deciding which individual or firm will create your website. Many people use “web design” as an all-encompassing term, but in reality it’s not quite so simple. Who is involved in creating a website? You might begin with a Graphic Designer, who may also be [...]
